BOUGACH
CONTACT
01. About
I am ZAKARIA BOUGACH, a man passionate about fashion, lifestyle, and the visual universe in general. My story began in Morocco in 2015, where I started my career as a store coordinator. In this position, I was responsible for managing collection themes, their placement, and following up on new collections based on sales statistics. This experience allowed me to develop a deep understanding of merchandising and the importance of visual storytelling through products. I learned on the job, refining my skills in defining style and staging each collection.
In 2018, a new chapter of my journey began when I entered the Moroccan rap scene. I had the opportunity to collaborate with several renowned artists, such as MrDraganov, Stormy, Tagne, Khtek, ElGrandeToto, and many others. Working with these rappers allowed me to strengthen my stylistic vision and shape a personal style that matched the energy and essence of this universe. This experience also pushed me to create my own clothing brand, BOUGACH COLLECTION, a 100% streetwear brand that reflects my influences and my approach to urban style.
In 2020, my journey naturally led me to the world of cinema. As a costume designer, I had the opportunity to work on several commercial projects where I was able to express my creativity and add my personal touch to each project. Each film set was an opportunity for me to showcase my innovative ideas, and I quickly gained recognition from my clients and colleagues, who saw in me a unique creative potential. Today, with over 60 projects completed, whether in collaboration with international directors or other Moroccan filmmakers, my goal remains the same: to harmoniously blend fashion and culture. Through my work, I want to give people the chance to express themselves through their style while staying true to their own personality. Fashion, for me, is a way to assert one's identity, and each project is an opportunity to write a new visual story.
04. Works
INWI
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McDO
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BANK OF AFRICA
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CREDIT DE MAROC
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ORANGE
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be
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MARJANE
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McDELIVREY
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La Prairie
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JEBLI
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IKEA
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HYUNDAI
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CASAWAY
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AFRIQUIA
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2M
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